SPARK IDEAS, INSPIRE CHANGE
Together we explore key trends and connect the dots to create integrated and integrating communication strategies that make a difference.
Former buzzwords like sustainable or digital have long lost much of their intended impact. Time and again they are being perceived as not much more than hollow fuzzwords. Ironically at the same time the demand for resource saving innovations, a fundamental change of mind and gap bridging collaborations has reached an all time high. Exploring technological, political and social trends is key to both a successful business strategy and an effective communication strategy for an oversaturated audience. Get in touch with us for more information.
LATEST TRENDS AND STRATEGIES
Exploring the Dos and Dont’s of Sustainability Communication Strategies
Everybody wants it, everybody claims to have it: sustainability. The real questions is how to approach this vital topic in a meaningful way and avoid pitfalls.
Coming soon: Chances and Challenges: AI in different Industries and Professions
In various forms and functions AI applications are entering our everyday lifes. The lack of standards and transparency raise many questions for the future.
eMobility and eFuels: Ideological Conflict or Geopolitical Strategy?
The general narrative as to why e-Mobility stands in the center of Europes mobility strategy usually focusses on it’s superior CO2 footprint. However, is this really the key driver and what are the opportunity costs?
COMMUNICATION STRATEGIES
The most groundbreaking of innovations have little value without a certain degree of popularity and acceptance among stakeholders and target groups alike. At the same time modern communication strategies are becoming increasingly complex. Therefore, skilled communication experts and digitalized processes are of increasing importance for an effective business strategy.
TECHNOLOGY TRENDS
Seemingly promising technology trends and developments quickly attract public attention. Truely game changing innovations, however, often seem to come out of nowhere. Identifying these sleeping giants and their potential catalysts early is key for a successful business strategy.
DOWNLOADS
What good are strategies and ideas without the proper tool set? In our download area we offer a selection of assets and templates for your next campaign. You can implement the assets directly and put the to action or use them as a source of inspiration.
